Thursday, October 19, 2006

Beacon, Ohio.com link with Monster.com

The Akron Beacon Journal and its Web site, Ohio.com, are joining forces with online jobs recruiter Monster.com.

Monster.com, the nation's largest online jobs site, will replace the newspaper's current online jobs partner, CareerBuilder.com, in mid-November.

CareerBuilder was a joint venture of newspaper companies Gannett Co., Tribune Co., and the Beacon Journal's former parent company, Knight Ridder.,

``We made a clear decision to partner with leaders. Monster is clearly that,'' said Ed Moss, Beacon Journal publisher. The Beacon Journal, Ohio.com and Monster.com eventually want to extend their online reach into all of Ohio, he said.

Monster.com in August inked a deal with Philadelphia Media Holdings LLC, parent company of The Philadelphia Inquirer, Philadelphia Daily News and the Web site Philly.com. About five years ago, Monster.com partnered with the Honolulu Star-Bulletin, shortly after the then-struggling paper was bought by Black Press Ltd.

``We were just sort of testing the waters,'' said David Black, president of privately owned Black Press. ``The Star-Bulletin was effectively being launched.''

The Star-Bulletin is planning to upgrade and re-launch its online advertising partnership with Monster.com in early 2007, said Glenn Zuehls, director of advertising at the newspaper.

Click on the headline to read the full story which was printed on the Business front of the BJ today.

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