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Monday, February 11, 2008

We were 15th in U.S. in lines of news run

Here's a story that is difficult to believe, but there are many retireesl who should remember it. It's from the March, 1970 Tower Topics:

By MICKEY PORTER
The Beacon Journal has moved from 16th to 15th place among American newspapers in the amount of lines of news run last year, according to Media Records, the chief measuring organization in the industry.

This was the second straight . advance for the BJ, having moved from 28th place in 1967.

A total of 25,610,557 lines of news was presented to Akron area readers, up from 24,498,929 lines in 1968.

That's more news than was provided by any paper in Philadelphia, Baltimore, Houston, St. Louis, Milwaukee, San Francisco, Dallas, New Orleans, Columbus, Pittsburgh, Atlanta, Minneapolis, Cincinnati, and on and on.

The 14 papers ahead of us, topped by the Los Angeles Times' 31.5 million lines, are, in order, the LA Times, New York Times, Miami Herald, Washington Post, Denver Post, San Francisco Examiner & Chronicle, Sacramento Bee, Cleveland Plain Dealer, San Jose Mercury, Boston Herald Traveler, Boston Globe, Chicago Tribune, Ft. Lauderdale News and Detroit News.

Following us, and rounding out the top 25, are the Newark News, Santa Ana Register, Oakland Tribune, Hartford Courant, San Diego Union, Columbus Dispatch, Seattle Times, Washington Star, Milwaukee Journal and St.Petersburg Times.

Total Advertising lineage also was up, although we slipped from 25th to 26th place.
Last year the BJ ran 48,708,172 lines of advertising as compared to 46,960,192 lines in 1968.

However, we were the 12th ranked evening-Sunday combination, with only the Milwaukee Journal, Houston Chronicle, Minneapolis Star, Atlanta Journal, Ft. Lauderdale News, Columbus Dispatch, Dallas TimesHerald, Denver Post, St. Louis Post-Dispatch, Santa Ana Register and Detroit News.

The Knight group placed four of its papers in the top 50 in advertising. The Miami Herald was third, behind the Los Angeles Times and New York Times; the Philadelphia Inquirer was 15th; the BJ 26th, and the Charlotte Observer 46th.

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